Educational briefing: The man who built Apple’s stores doesn’t buy Silicon Valley’s bet on AI shopping
Apple Store architect Ron Johnson says Apple's secret sauce has always been its people.
Curated briefing
Insights
Insights for Marketing and Brand Teams
Articles, playbooks, and research on marketing, events, brand, websites, SEO, GEO, and digital programmes.
Educational briefing: Opaque recurrence, and other AI terms that you should probably know
The rise of AI has brought an avalanche of new terms and slang. Here is a glossary with definitions of some of the most important words and phrases…
Curated briefing
Educational briefing: Apple shares ‘shocking evidence’ against former employee accused of stealing company data for OpenAI
Apple says it has evidence that a former employee destroyed evidence of data theft after learning he was under investigation.
Curated briefing
Educational briefing: AI automation startup Relay shuts down, staff joins Google’s Chrome team
"We have some really ambitious plans to help you work with AI in Chrome to get things done, and I’ll have more to share soon," Jacob Bank, Relay…
Curated briefing
Educational briefing: OpenAI reportedly completed a $7 billion employee tender offer
San Francisco's housing market is in trouble again.
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Educational briefing: The AI safety test is becoming a safety risk
AI agents are escaping cybersecurity testing environments and reaching real-world systems, raising questions about whether safety infrastructure, industry standards and regulation can keep pace with increasingly powerful models.
Curated briefing
Navigating the New Era of AI Detectors in Enterprise IT Marketing
As AI writing detectors gain traction, enterprise IT marketers must adapt to the implications of this technology on trust and content authenticity.
Curated briefing
Leveraging Open Source AI for Meeting Transcription in Enterprise IT Marketing
Explore how Meetily, an open-source tool, is transforming meeting transcription and summarization for enterprise IT marketers in Hong Kong and APAC.
Curated briefing
The Philanthropic Shift: Understanding the Role of AI Billionaires in Enterprise IT Marketing
This article explores the emerging trend of AI billionaires pledging their wealth for philanthropic causes and its implications for enterprise IT marketing in the APAC region.
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The Implications of Data Center Expansion on Climate and Enterprise IT Marketing
This article explores the environmental impact of data centers, particularly in light of Amazon's planned facility in Texas, and its implications for enterprise IT marketing in the APAC…
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The Impact of OpenAI’s Acquisition of NextSlide on Enterprise IT Marketing
This article explores the implications of OpenAI's acquisition of NextSlide for enterprise IT marketers, detailing the evolving landscape of AI in presentation tools and strategies for leveraging these…
Curated briefing
The Environmental Implications of Data Centers: A Case Study of Amazon’s New Power Plant
This article explores the environmental impact of data centers, focusing on Amazon's new power plant in Texas, and provides a framework for enterprise IT marketers to navigate these…
Curated briefing